• BRAND DEVELOPMENT
  • BRAND GUIDELINES & SPECIFICATIONS
  • BRAND APPLICATION
  • MARKETING COLLATERAL
  • VISUAL COMMUNICATION
  • ONLINE SOLUTIONS
  • ENVIRONMENTAL INSTALLATION
  • MERCHANDISING
  • GRAPHIC DESIGN
  • PRODUCT DESIGN
  • PACKAGING DESIGN







rees morley

creative director

PO BOX 1384 GISBORNE 4040
NEW ZEALAND
phone +64 6 868 5252
Mobile +64 21 840 656
Email info@mdg.co.nz
SKYPEinfo_mdg
WEB www.mdg.co.nz

Morley Design Group was established in 1998 by current directors Rees and Cathy Morley. They have a simple approach to design, starting with a conversation and a relationship with their clients, based on fun, honesty and an open dialogue that allows the creative process freedom to explore all possible avenues to achieve results beyond everyone’s expectations. Together with their clients, they develop strategic visual marketing, allowing businesses to flourish in often competitive environments, where brands that communicate with clear, creative and effective design can differentiate themselves and gain a clear advantage in the marketplace.

Morley Design Group is a boutique creative agency. They undertake and deliver numerous creative design projects from the initial research and development of brand identity, through the management and delivery of print collateral, online solutions and environmental installation for a vast array of international clients throughout various industries:

  • FILM & TELEVISION
  • EDUCATION
  • TOURISM
  • GOVERNMENT
  • HOSPITALITY
  • MANUFACTURING
  • SERVICE
  • FOOD & BEVERAGE
  • RETAIL CLOTHING
  • INFORMATION TECHNOLOGY

Morley Design Group was responsible for the development of the NEW ZEALAND CHINA COUNCIL brand, helping in their role to retain and build strong and resilient relationships with China, with a commitment to enhancing the New Zealand China relationship for the benefit of both countries.

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • COMMUNICATION COLLATERAL

Morley Design Group’s goal was to

establish a high-end, boutique, fresh milk

brand for New Zealand and international

markets. ATA MILK captures the essence of

“the way milk used to be”, along with links

to the land and ‘Caring Dairying’ principles.

 

  • BRAND DEVELOPMENT
  • BRAND APPLICATION
  • MARKETING COLLATERAL
  • ONLINE SOLUTIONS
  • PRODUCT DESIGN

Morley Design Group is responsible
for all visual marketing collateral for
OZONE COFFEE ROASTERS (NZ & UK).
Undertaking full brand development, along
with ongoing design and print management
of all promotional requirements and
packaging throughout New Zealand
and for their London Café. 

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • PACKAGING DESIGN
  • MARKETING COLLATERAL
  • MERCHANDISING
  • ENVIRONMENTAL INSTALLATION

“Ozone Coffee Roasters has
worked extensively with
Morley Design Group on
the recent, total re-brand
of our speciality coffee
roasting company. Rees has
an intuitive ability to listen
to our thoughts and ideas
and execute them with the
highest degree of creativity
and consistency. We are
immensely proud of the
brand Rees has created for
Ozone and we highly value
the working relationship we
have with him.” 

 

PAUL NEWBOLD
Roasting Manager
Ozone Coffee Roasters NZ

Morley Design Group is responsible for all
visual marketing collateral for CLUB MED
New Zealand. Undertaking full design
and print management of all promotional
requirements for their all-inclusive resorts
throughout the Asia Pacific region. 

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • PACKAGING DESIGN
  • MARKETING COLLATERAL
  • MERCHANDISING
  • ENVIRONMENTAL INSTALLATION

“Our role at Club Med is about building brand awareness and motivating visitors to the Club Med experience, so for us image is everything. Morley Design Group shares the same high standards of attention to detail and a passion for turning a concept into reality. The team has a professional attitude toward work and an uncompromising belief in quality. We believe Morley Design Group has lifted our promotional collateral to make us a competitive force in the travel industry.”

 

KAARIN GAUKRODGER
Marketing Manager
CLUB MED New Zealand

Morley Design Group was responsible for
research and development of the ONAR
brand, a fully integrated, interactive resort
city, based in Hangzhou, China. Undertaking
full brand development across all aspects of
the Onar brand facilities and user experience.
Comprising Theme Park; Hotel; Spa;
Apartments and Wedding facilities.

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • MARKETING COLLATERAL
  • MERCHANDISING
  • ENVIRONMENTAL INSTALLATION

Morley Design Group was responsible for
development of the PEEKABOO television
series brand, developed to enhance the
Peekaboo retail store brand throughout China.
Undertaking full brand development and
guidelines.

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • MARKETING COLLATERAL
  • MERCHANDISING
  • ONSCREEN TITLES

Morley Design Group was responsible for the
development of the IT_AROA brand identity.
Undertaking full brand development, along
with ongoing design and print management
of all promotional requirements for this high-level IT event in New Zealand.

 

  • BRAND DEVELOPMENT & GUIDELINES
  • BRAND APPLICATION
  • MARKETING COLLATERAL